The Sunchi Swim Story

Hi! I’m Cheyenne, founder and designer of Sunchi Swimwear.

As a 23-year-old with a deep love for a life under the sun, travel, and fashion, I decided to take the leap: creating my own swimwear brand. I started this journey with a heart full of excitement and confidence.

This year, 2026, marks the launch of my very first collection. It was designed with love and passion for women who want to feel free, confident, and unique. The colors of this collection are deeply connected to the sun and the sea. On top of that, our scarves feature exclusive, hand-drawn designs that you won’t find anywhere else. The best part? Every scarf can be matched with a bikini set from the collection, and they are completely multifunctional. This allows you to truly add your own touch to how you want to wear them.

To me, Sunchi Swimwear is more than just my own brand. It represents stepping out of your comfort zone, the ups and downs of the journey, and starting with just a bit of knowledge and experience—but simply going for it because I believe in it. Do you have a dream? Go for it! Because what if it actually works out?

With love,
Cheyenne ❤️✨

October 2025

The start

From dreams to action. Sunchi Swim became real, and our ideas turned into our very first samples. The first shoot took place in Curaçao pure Sunchi Swim vibes from day one 🌴
March 2026

Launch & event

Our very first collection went live, and that called for a celebration. We hosted a launch event for the community we'd already built along the way. Surreal, unforgettable, and the moment it all became real ✨
May 2026

Retail channels

Dream big, I told myself. Within a short time, Sunchi Swim is already available in 6 stores along the Dutch coast 🏖️
June 2026

Sunchi Swim Pop-up

We hosted our very first pop-up event. The ultimate chance to meet our community in person, and for them to see and try on our collection up close. An experience we'll never forget 🍹
2026

Today

Every day we are growing, little by little, building a community of women who love fashion and travel, just like we do 🧡
Woman in a light blue swimsuit standing on a sandy beach with ocean in the background
A woman wearing a light blue tiered ruffled maxi dress stands on a street corner next to a shop window, holding a white plastic bag. She is positioned next to a straw basket and pink and white paper lanterns.